The Camperdown situated hotel, is the first for The Collectionist Hotel brand with plans to take the unique concept to other Sydney locations and interstate.
Described as a real-life “choose-your-own-adventure”, the eclectically designed hotel will set a new standard in individualised guest experiences. Opting away from standardised décor in rooms, The Collectionist commissioned the talents of 13 artists and seven designers from four leading design studios, to create 39 individually designed rooms. Instead of rooms being allocated by the hotel, guests are invited to peruse available rooms on check-in and choose their room based on the style, colour, texture and design – just as they would a work of art.
Any design team that took on a brief involving 40 individually designed rooms could be called both adventurous and bold. Enter Andrew Cliffe, founder of “The World is Round”. Having been invited to bid on the project Cliffe set about assembling a team of designers who could bring the vision to life. “The brief was for every room to be different – a massive task for one designer. To win the project I needed to think differently,” says Cliffe. “Originally, I was imagining ten designers doing four rooms each, but reality set in and this switched to four designers doing ten rooms each.” The design teams credited with bringing The Collectionist concept to life include The World is Round, Amber Road, Willis Sheargold and Pattern Studio.
Yasmine Ghoniem from Amber Road says about the Collectionist, “Our objective here was for each room to evoke a particular memory: a holiday, a dream, a person, an idea, an experience – ultimately something that would elicit a strong emotive response from the guest. To create our desired response we employed a riot of colour, texture and artful detailing and in doing so, transformed each room into a feast for the senses”.
The riot of colour was injected into the hotel with the use of the Axolotl Paint range. Metta, Chroma and Micaceous paints in varying sheen levels adorn the walls, ceilings and trims throughout the eclectic hotel. In some cases our paints were also used in the graphic artworks and on the furnishings. Axolotl Paint was chosen due to the superior paintability, quality and depth of tone achieved, as well as the beautiful matt finishes available in both the Metta and Chroma range.